Impact Of Marketing Communication On Product Development
Complete Impact Of Marketing Communication On Product Development Project Materials (Chapters 1 to 5):
This study was carried out to examine the impact of marketing communication on product development. Specifically, the study examined the most popular marketing communication tool, assessed the most effective marketing communication tool, ascertained if marketing communication helps to promote product awareness, found out if marketing communication influences customers’ patronage, examined the impact of marketing communication on the level of sales of a product and ascertained if marketing communication influences customers’ preference for a product. The study employed the survey descriptive research design. A total of 60 responses were validated from the survey. The study adopted the Theory of Symbolic Interactionism. From the responses obtained and analysed, the findings revealed that the most popular marketing communication tool were social networking sites, media and Email. The study also revealed that the most effective marketing communication tool are advertisement, sales promotion and social media. The study recommend effective marketing communication should be ensured because it helps to promote product awareness and influences customers patronage.
The introduction of Impact Of Marketing Communication On Product Development should start with the relevant background information of the study, clearly define the specific problem that it addresses, outline the main object, discuss the scope and any limitation that may affect the outcome of your findings
Literature Review of Impact Of Marketing Communication On Product Development should start with an overview of existing research, theoretical framework and identify any gaps in the existing literature and explain how it will address the gaps
Methodology of Impact Of Marketing Communication On Product Development should describe the overall design of your project, detail the methods and tools used to collect data explain the techniques used to analyse the collected data and discuss any ethical issues related to your project
Results should include presentation of findings and interpretation of results
The discussion section of Impact Of Marketing Communication On Product Development should Interpret the implications of your findings, address any limitations of your study and discuss the broader implications of your findings
The conclusion of Impact Of Marketing Communication On Product Development should include summarize the main results and conclusions of your project, provide recommendations based on your findings and offer any concluding remarks on the project.
References should List all the sources cited in Impact Of Marketing Communication On Product Development project by following the required citation style (e.g., APA, MLA, Chicago).
The appendices section should Include any additional materials that support your project (Impact Of Marketing Communication On Product Development) but are too detailed for the main chapters such as raw data, detailed calculations etc.